Can You Trust Dan Kennedy ?
by Larry Tucker
Dan Kennedy has authored a book, Prospecting Sucks. This ispopular among all levels of multilevel marketing personnel.However, most of Dan's expertise and techniques areapplicable to the offline world of marketing. Thesemarketing techniques are not suitable in the onlinemarketing world or the Internet.
Another major drawback of Dan Kennedy is that he tries toup-sell his products. If you buy any of his moderatelypriced books, he immediately tries to sell you a huge backend item costing many thousand of dollars. Most of hiscourses are not worth paying such huge amounts.
After purchasing a reasonably priced course, he wants tosell you a huge back-end course that may run $3,000.00. Realpeople cannot afford to spend that much.
The main reason for Dan's books and courses being unsuitablefor Internet marketing is that he elaborates on how toattract people to your product by writing excellent copiesand sales letters. He does not specify any technique ofgetting higher rankings on the search engines. And we allknow these form the epitome of Internet marketing.
Dan is reluctant to accept that Internet Marketing is thekey to marketing in the twenty-first century. Hence, hestresses offline marketing.
Todd from Kentucky has this to say about Dan Kennedy and hisprograms.
Dan Kennedy and all of his people at the top are the onlyone making money.
Dan is now selling marketing areas for about $35,000. Theywill give anyone a loan so they can start doing hismarketing seminars for him so that HE can make more money. Iwant to know why you have to pay him to purchase an area tomarket his material.
Well after receiving the materials meant to be studied andlearned from, I was dumb founded to find all of what hesent. I received copies from a copy machine, probably puttogether by some kid he hired off the street to punch holesand put them in Wal-Mart folders with the cheapest paper youcan buy. For the amount of money spent on this program youwould think you would get really nice color paper and books,put together by a professional.
Were did the money he received go?
I am sure Dan knows what he is doing in the marketingprofession, but I am sure he is feeling the same pinch asall of us are here in the United State. So, this brilliantman has put together this program to earn money for himselffrom people like us that are trying desperately to livethrough this recession.
Hats off to him.
He has capitalized off of the old saying that the rich getricher and the poor get poorer. Dan has figured out how tocontinue his life style buy promising a great program in amarket that is not moving, and I feel he is laughing all theway to the bank.
From what I can learn about Dan Kennedy is that his ideas,books and seminars are really not for online marketing.
Even when you buy any of his books be prepared for him totry and sell you another program costing 1,000's of dollars.
Therefore if you are started out in online marketing he isnot someone you should be looking to for advice.

After examining and testing numerous money-makingopportunities, and work-at-home programs, only a handfulactually work. Larry Tucker tests programs to bring you the ones that work.Be warn if you arelooking to make money online.

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Tedd McRibson